The success of any great dish lies in the quality and precision of its ingredients. And to establish AWJ as a brand, each of the Group’s restaurant becomes a key ingredient for its growth and success. That’s why, AWJ launched six unique concepts catered to International markets – packaged for foreign markets with future expansion in mind.
Along with the Group’s own brands, AWJ acquired rights as a sole franchisee of Filicori Zecchini Italian Coffee in the UAE. With each step carefully planned, and intended for inevitable growth, the Group is always looking for new expansion opportunities.